Our task was to develop an app that enriches the experience of Colchester Castle as well as incorporating a section dedicated to the wider heritage available around Colchester town centre with suggested walking trails and interactive interest points.
To be included in the main castle part of the app were a number of exciting augmented reality features and 360-degree panoramas, as well as informative videos and a wealth of high-quality imagery.
From panoramas of an original Norman banqueting scene and the King's bedchambers, through to an animation of the story depicted on the Colchester Vase and even an executed Briton's head appearing before your very eyes, we ensured the museum underwent a digital makeover.
What we did
The impressive Roman tombstones of Facilis and Longinus were also lovingly reconstructed using the latest 3D modelling software and all this was accessible from an easy to navigate interactive floor plan.
The app is installed and runs on 100 android tablets in kiosk mode, which are hired out to visitors during their visit to the castle museum, meaning this project also serves as a functioning revenue tool.
A bespoke system we created for this project allows the content to be updated through a backend system and remained private from the public download.
The application uploads visitor usage statistics and any survey responses, whilst charging and not in use. We also created a separate Ancient Colchester app which contains further historic information and virtual reconstruction which is available for free and is available on both the Google and Apple App Stores.
The app is full of fun augmented reality features, including giving visitors the chance to interact with and dress up like a Roman warrior, immersing themselves in a spectacular banqueting scene with the then King of England and watching a human skull come to life - reconstructed with hair, facial features and lots of blood!
Our brief was to increase visitor interaction and fun in the castle and the surrounding areas, whilst providing relevant, accurate and interesting information - and we believe we’ve done just that!
“PEEL Interactive’s work with Colchester Castle has re-imagined, and re-defined the possibilities of augmented reality technology.Joe Wilson - I Think of Icarus